4 common mistakes when writing a book alone

Writing a book alone is not an easy task. Nor is self-publishing.  But with over 1m books being self-published each year now plenty of people are giving it a crack! Unfortunately there is a wide range of results…some are successful, but many others are a dismal failure. The good thing is that whilst a lot of authors have made a lot of mistakes, many of them have been generous enough to share their trials and tribulations. In other words, you now get the benefit of their experience so that your own book writing and publishing experience is positive.

Many self-published authors have help from experts along the way; some choose to do it entirely alone.  From personal experience, and anecdotal evidence, the ones who write and publish a book with some form of guidance tend to do a whole lot better than those who don’t.  But if you choose to run the gauntlet, how do you avoid the 4 most common mistakes when writing a book alone? Continue reading

How to organise your ideas for a non-fiction book

So many people I speak with about writing a non-fiction (business, self-help, professional development) book feel overwhelmed by simply starting it.  They can visualise the end product but they freak out about where to begin.  The hurdle seems to be in the organisation of their ideas.

Anyone who seriously considers writing a book to help leverage their expertise and grow their business knows that they know enough valuable stuff for it to work. However, they often don’t know how to distil that ‘stuff’ into digestible chunks of interesting information for a reader. And they often want to include EVERYTHING that they know….which is a big No-No. Organisation of your ideas before you start writing is crucial to completing a non-fiction book as efficiently as possible.

Writing a book without a content plan is like running a marathon without knowing where the finish line is. It’s as crazy as trying to drive from Melbourne to Kalgoorlie without referring to a map. I’m sorry, but this is one project where relying solely on your intuition isn’t going to cut it. You may eventually end up in Kalgoorlie, or at the finish line, but you will have wasted a lot of time, fuel and sneaker tread getting there. Continue reading